Students’ Reflections on Personal Brands & Stories I
In 2025 I decided to give voice to the people who trust me their brands and stories: my students. Therefore, I will initiate a series of reflections whose primordial intention is to provide food for thought on how we see ourselves - as complex human …
Interview to CATÓLICA-LISBON’s Alumni Newsletter | Business Hub (PT)
Managing a personal brand is a lifetime commitment: i) because it requires self-knowledge; ii) because it takes a lot of work; (iii) because we’re on our own. Just like tennis! …
Novak Djokovic: A Personal Brand Ace
Managing a personal brand is a lifetime commitment: i) because it requires self-knowledge; ii) because it takes a lot of work; (iii) because we’re on our own. Just like tennis! …
Rappel from a mall rooftop? I’m glad I said “yes” to myself
Rappel from a shopping mall rooftop, 80 meters from the ground. An opportunity to test my limits and improve my mental strength. Follow my journey and its main learnings! …
Episode 6 – Tiago P. de Carvalho: A joker, self-taught film director
Tiago P. de Carvalho is a Portuguese film director with many stories to tell. Enjoy this cool conversation about cinema, storytelling, life and much more! …
Episode 5 – LaGardère: A “naughty” Band living to the Sound of Friendship
LaGardère is an emerging Portuguese band whose music genre is defined as a "pop-rock samba full of soul, with great positive vibes". Carlos and Yann, 2 of the band's members, convey the fascinating process behind making a musical project come to life. In their recording …
Episode 3 – Luís Neto: A humble man playing the piano behind the scenes
Luís is a boom operator in a Portuguese TV channel but, most of all, an incredibly humble human being who lives an unending love story with the piano. Enjoy the show! …
Are long-distance relationships bulletproof? The Cheater’s Dilemma
Do you believe in long-distance relationships? The cheater's dilemma is a problem-solving strategy which helps us understand the importance of honesty in any life situation. …
Episode 2 – Pietro Proserpio: a wizard of wisdom in a corner of a bookstore
This is a story of a man who defied the rules of time. Pietro Proserpio dedicated himself to a noble art that illustrates the kindness of his wise words. …
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