Interview to CATÓLICA-LISBON’s Alumni Newsletter | Business Hub (PT)
In this candid interview, Tomás Varela Pinto shares the story behind his brand, career journey, and creative mission—featured in CATÓLICA-LISBON’s Alumni Business Hub. …
Novak Djokovic: A Personal Brand Ace
Discover how Novak Djokovic’s career, values, and controversies have shaped his personal brand – on and off the court – in this storytelling deep dive by Tomás Varela Pinto. …
What are the biggest challenges for a Storyteller?
Storytelling has become a “sexy” concept in the marketing and branding worlds. After all, every brand wants to find a way to establish an emotional, strong and long-lasting relationship with their consumers. But what are its challenges? …
Rappel from a mall rooftop? I’m glad I said “yes” to myself
Rappel from a shopping mall rooftop, 80 meters from the ground. An opportunity to test my limits and improve my mental strength. Follow my journey and its main learnings! …
Goodmorning Hostel: My experience as a Solo Traveler in Lisbon
Do you know those moments calling for a change? That's what happened to me when I became a solo traveler in my hometown. Enjoy my experience at the Goodmorning Hostel! …
Consistency: A Gain in the Ass of a Greater Life
Whatever resolution we have, the most difficult part is to keep up with it right? In this scenario, consistency proves to be a wise word for a greater life. …
Episode 5 – LaGardère: A “naughty” Band living to the Sound of Friendship
LaGardère is an emerging Portuguese band whose music genre is defined as a "pop-rock samba full of soul, with great positive vibes". Carlos and Yann, 2 of the band's members, convey the fascinating process behind making a musical project come to life. In their recording …
Lisbon City Guide: A Hot Tour from a local storyteller
In a day where Lisbon reached 44 degrees, the highest temperature ever, I decided to take the hard road and walk up to its historic centre. Check my cool hot tour and see the surprising stories that made my day. …
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